About The CEO

Smiling woman with curly hair and glasses, wearing a white turtleneck, colorful knitted cardigan, and silver jewelry, posing indoors near a plant.

Meet Maya, the creative heart and hands behind The Lovie Brand. As the founder and CEO, Maya blends artistry with purpose, transforming yarn into pieces that inspire connection, comfort, and creativity.

Her journey began with a simple crochet hook and a love for handmade craft, which quickly grew into a business rooted in community and creativity.

Beyond the stitches, Maya sees crochet as a way to bring people together—building a brand that celebrates individuality and inclusivity. Each creation reflects her belief that handmade goods carry a special kind of warmth you can feel.